The cosmetic industry has recovered from the hit of the outbreak and showed promising data in June
The skincare segment’s sales surged due to the promotion of the 618 mid-year shopping festival, especially the beauty services category.
The makeup segment had a smaller increase rate than the skincare segment, but it still kept steadily increasing. Some domestic brands still dominated this segment and had a great performance during 618.
The skincare segment witnessed year-on-year steady growth rates in unique visitors and views in June while there was a decline in views for the makeup segment.
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