FUNCTIONAL FOOD
Chinese New Functional Food Brands Eye More Diverse Ingredients
BY Shine HuApr 23, 2021
Consumers’ diversified healthy demands drive the emergence of local functional food startups. They seek to enhance their products’ competitiveness with more diversified and specialized ingredients.
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According to Grand View Research, the global functional food market is expected to reach $275.77 billion (about 1.79 trillion yuan) by 2025, with a compound annual growth rate of 7.9%. With young people strengthening their health awareness, the demand for functional food is rising in the Chinese market. AskCI Consulting predicts the functional food market size will exceed 600 billion yuan in 2022.1

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Shine Hu
ChemLinked Research Analyst
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