According to the iimedia research data, China's coffee market was about 381.7 billion yuan in 2021. The whole coffee market has entered a stage of rapid development, with a growth rate of 27.2%, and the scale of China's coffee market will reach 1000 billion in 2025.
In 2021, China imported a total of 3.4-billion-yuan coffee, an increase of 57.4% yearly, most of which were coffee beans.
China mainly imports coffee from South America, Africa, and Southeastern Asia, including Guatemala, Ethiopia, Vietnam, Columbia, and Malaysia.
Coffee is a rising business in China. In the past, rrinking coffee represented a high-end lifestyle but was not common in China. Chinese domestic coffee brand Luckin played a significant role in warming the coffee sector and making drinking coffee a habit around the country. At present, for most people living in higher-tier cities, coffee is no longer just trendy – it's part of their daily routine. Most people drink coffee because of its refreshing function and its taste. According to the user portrait of Chinese coffee industry, we can find that Chinese coffee consumers are mostly female, young and middle aged with middle income. Easteern China and Western China had higher coffee consumption.