INSIGHTS
Yilia Ye
ChemLinked Regulatory Analyst
Yilia is head editor of Chemlinked food portal and also an experienced food regulation analyst at REACH24h Consulting Group. Her broad experience in the food sector in China has afforded her unique insight on key areas including CBEC, dairy products, infant formula and health food. She is recognized as a knowledgeable expert in food regulation sector and has delivered speeches in multiple industry conferences such as Dairy Asia Pacific Summit 2018.
Food and beverage Mom & baby products Infant formula Dairy Ingredient
The Approval of HMOs in China Unlocks Opportunities for Infant Formula Sector
The approval of HMOs in China makes ingredient suppliers the biggest winners. For foreign infant formula companies already selling HMO products, their sales channels expand to offline, but they also face stiffer competition from Chinese domestic players.
Oct 13, 2023
Food and beverage Alcohol
Insights on the Global Wine Industry: Overview, Trends, and China’s Opportunities
The Food and Beverage Innovation Forum (FBIF) 2023 conference was held in Shenzhen from June 14 to 16 this year. At the Young Cohol forum, Shirley Zhu, Research Director for Greater China at International Wine & Spirits Research (IWSR), shared her insights on the current state of the global wine industry and its future outlook.
Jun 26, 2023
Financing Food and beverage Beverage Coffee Market overview
Experiences from the Chronology of China’s Snack Market
The development of China’s modern snack industry has undergone four stages, whose emphases are quantity, brand, channel and health demand. To win the competition in Era 4.0, stakeholders should realize product differentiation, develop both online and offline channels, and create featured products.
Feb 21, 2022
Food and beverage Infant formula
Mead Johnson Discloses New Strategies to Develop Chinese Market
With the mission of being the most preferred infant formula international brand to Chinese consumers, Mead Johnson upgraded the market strategies, focusing on the optimization of product portfolio, the improvement of its digital platform, and the he development of the innovative value chain mode.
Oct 12, 2021
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