On July 6, Firmus (also called Feihe, Chinese name: 飞鹤) launched Zhuoran (茁然) children milk powder and formula.

Some food categories are showing prominent sales performance in 2020 H1, most of which are closely related to the concept of health.

Tmall lists the buffalo milk category as the Top7 promising dairy and beverage categories.

Estee Lauder introduced its two luxury fragrance brands KILIAN and Editions DE Parfums Frederic Malle into the Chinese market.

CHANDO, a Chinese domestic cosmetic brand with a 19-year history, performed excellently during the 2020, 618 shopping festival. It achieved these results by focusing on segmented products targeting niche demographics and prioritized the marketing of these products. It also adopted an omnichannel marketing strategy with a specific emphasis on livestreaming. As a nationwide marketing campaign launched during the post-COVID19 period, 618 2020 has taken on special significance this year as a surrogate metric for consumer confidence and a measure of economic recovery in post-Covid China.

China’s ever-expanding cosmetics market has seen many overseas brands accelerate their introduction of imported products.

Wyeth officially announced the launch of a brand-new super-high-end infant milk powder brand Belsol.

ChemLinked rounded up the latest market and regulatory news in the China cosmetic sector...