INSIGHTS
Consumer analysis Marketing Food and beverage E-commerce/CBEC
A SWOT Analysis of China’s Cherry Market and a Look at Chilean Imports
Statistics show that in the past two years, China's imports of cherries ranked first in the world. More than 10, 000 containers of Chilean cherries were shipped to China last year, accounting for almost 90% of Chile's total production.
Apr 01, 2020
Mar 31, 2020
Mar 31, 2020
Consumer analysis Food and beverage Plant-based E-commerce/CBEC
China's Plant-Based Milk Market
Plant-based milk is growing in popularity in China, with the market size expected to increase to 258.3 billion yuan in 2020.
Mar 31, 2020
Consumer analysis Influencer Live Streaming Marketing Social media E-commerce/CBEC
Using Livestreaming to Drive Sales in China
Livestreaming traffic increased significantly during the peak of the COVID-19 outbreak, during which the government imposed nationwide mandatory isolation measures, effectively confining China's large population to their homes for almost one month. Bricks and mortar businesses that relied primarily on offline sales were hit badly by the economic downturn experienced during this time. However, online companies and the various links in the e-commerce value chain were better positioned to buffer the worst impact of the epidemic. One particularly successful strategy was the utilization of live-streaming. Some brands, such as Forest Cabin, almost exclusively relied on live streaming to survive the crisis.
Mar 30, 2020
Consumer analysis Marketing
Medical and Disinfection Supplies in China
• China’s domestic capacity and production output in medical devices, disinfectants, pharmaceutical drugs and other key medical supplies has ramped up significantly in the past several weeks to meet unprecedented global demand. • Masks production capacity and output has increased by over 500% in some areas with analysts now estimating China’s daily output at around 200 million masks a day. • Alcohol disinfectant production capacity has ramped up by almost 300% and supply now significantly outstrips demand with many companies sitting on larges stockpiles destined for export.
Mar 27, 2020
Financing Marketing Food and beverage Infant formula E-commerce/CBEC
Infant Milk Powder Firms Struggle to Win in China Market: FY 2019 Review
Despite declining birth rates, increasingly fierce market competition, and regulatory compliance obstacles, the Chinese infant formula market maintained steady growth in 2019.
Mar 25, 2020
Mar 25, 2020
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