INSIGHTS
Consumer analysis Social media Food and beverage E-commerce/CBEC
Big Chances for New Entrants to Gain Traction in China’s Cereal Market
In recent years, fruit cereal has become the hottest category in the Chinese market.
Apr 14, 2020
Consumer analysis Marketing Perfume Food and beverage Dairy Beverage E-commerce/CBEC
The Innovation of Time-Honoured Brands: Profiting from China’s Love Affair with Nostalgia
On Mar. 20, Bright Dairy (光明乳业) announced that it and Guan Sheng Yuan (冠生园) would jointly launch white rabbit ice cream, which will initially be sold in Shanghai and Wuhan.
Apr 13, 2020
Marketing Food and beverage Dairy E-commerce/CBEC
China Mengniu Dairy Introduces New Fresh Milk
China Mengniu dairy recorded revenue growth of 14.6 percent in 2019. In 2020 it will introduce more new products and hopes to exceed RMB100 billion in revenue.
Apr 13, 2020
Consumer analysis Marketing Food and beverage E-commerce/CBEC
Mondelēz’s Oreo Spring Product Launches Focused on O2O Channel
Oreo spring collections debuted in Chinese convenience stores. The move is indicative of snack giant Mondelēz's prioritization of O2O channels in China.
Apr 13, 2020
Cosmetic and toiletries Ingredient
Guangzhou LONKEY Launches Cannabis Shower Gel and Cannabis Hand Sanitizer
Guangzhou LONKEY, a giant in China’s domestic daily chemical product sector, has begun mass-production of shower gel and hand sanitizer containing cannabis leaf extract. The products are already on pre-sale at Tmall. LONKEY’s new products mainly contain cannabis leaf extract rather than CBD. The latter is still prohibited in China as a cosmetic ingredient because it is not included in IECIC.
Apr 10, 2020
Consumer analysis Cosmetic and toiletries E-commerce/CBEC Brand analysis
China Beauty Boom Sees Rush of Beauty Collection Stores Entering Market
China’s booming cosmetics sector is attracting the attention of large high-street cosmetic chain stores.
Apr 09, 2020
Consumer analysis Influencer Cosmetic and toiletries E-commerce/CBEC
China’s Beauty Device Sector Continues to Grow
Tmall has become the leading platform in driving growth in sales value and volume in China’s beauty device sector.
Apr 07, 2020
Consumer analysis Live Streaming E-commerce/CBEC
Ensuring Stable Domestic Consumption in China during the COVID-19 Pandemic
China's heavy investment in digital infrastructures such as 5G, Internet of things, big data and AI, has laid a solid foundation for accelerated economic recovery.
Apr 07, 2020
Pre 1... 5152535455 ...66 Next
EDITOR'S PICK