INSIGHTS
Shine Hu
ChemLinked Research Analyst
Shine Hu graduated with two masters of English translating and interpreting from Macquarie University and Wuhan University. She previously worked at Xinhuanet, the official portal of Xinhua News Agency and reported China economy and business updates and now work for ChemLinked Market Team. She mainly focuses on market updates of imported consumer products in China and has published a quite number of market analysis articles on the website & involved in several customized research projects. Areas of expertise: dairy, infant formula, cosmetics, health food, maternal and infant nutrition.
Consumer analysis Food and beverage Dairy Beverage Coffee Ingredient
Trends Hub: Sugar-Free Concept Is Influencing the Way Post-90s Chinese Drink
The post-1995 generation surpassed other age groups to become the largest consumers of low-sugar products in 2018.  
Oct 17, 2019
Consumer analysis Financing Health food Food and beverage Infant formula Dairy Beverage Coffee Monthly Digest Company dynamics
Monthly digest: China Food Sector in Sept. 2019
ChemLinked rounded up the latest market and regulatory news in the China food sector...
Sep 30, 2019
Consumer analysis Financing Cosmetic and toiletries E-commerce/CBEC Monthly Digest Company dynamics
Monthly Digest: China Cosmetic Industry Review | September 2019
ChemLinked rounded up the latest market and regulatory news in the China cosmetic sector...
Sep 29, 2019
Trends Hub: 1k+ New Products Hit Taobao Maker Festival 2019
The 4th Taobao Maker Festival commenced last Thursday in Hangzhou. The 14-day offline carnival for innovative products attracts hundreds of thousands of guests and huge attention from the media...  
Sep 19, 2019
Marketing Food and beverage Plant-based
Trends Hub: Taobao Maker Festival 2019 Showcases Innovative Chinese Foods
New-to-the-scene foods chock full of innovation have garnered widespread attention during Taobao Maker Festival 2019.
Sep 18, 2019
Consumer analysis Marketing Cosmetic and toiletries E-commerce/CBEC
International Cosmetic Enterprise Still Clamoring to Exploit China’s Lucrative Market
The beauty market in China is a juggernaut, attracting legions of international brands, vying to get their piece of the pie.  
Aug 22, 2019
Consumer analysis Cosmetic and toiletries
China Cosmetics Enterprises Using Magic Mirror AR Technology to Enhance Consumer Engagement
One of the most interesting examples of cosmetics enterprises leveraging new tech is the use of “magic mirror” technology in which your real-world face is digitally beautified using cosmetics products. 
Aug 14, 2019
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