INSIGHTS
Shine Hu
ChemLinked Research Analyst
Shine Hu graduated with two masters of English translating and interpreting from Macquarie University and Wuhan University. She previously worked at Xinhuanet, the official portal of Xinhua News Agency and reported China economy and business updates and now work for ChemLinked Market Team. She mainly focuses on market updates of imported consumer products in China and has published a quite number of market analysis articles on the website & involved in several customized research projects. Areas of expertise: dairy, infant formula, cosmetics, health food, maternal and infant nutrition.
Consumer analysis Financing Live Streaming Cosmetic and toiletries Monthly Digest Company dynamics
Monthly Digest: China Cosmetics Industry Review | February 2020
ChemLinked rounded up the latest market and regulatory news in the China cosmetic sector...
Feb 28, 2020
Marketing Food and beverage E-commerce/CBEC Brand analysis
Competition Heating up Between China’s Top 3 Snack Food Giants
This week, two significant events transpired in China’s snack food market involving two of the major players.
Feb 26, 2020
Consumer analysis Food and beverage
China Convenience Food Market Situation and Opportunities
While China is currently experiencing a serious epidemic, convenience and instant food have become highly demanded.
Feb 21, 2020
Consumer analysis Live Streaming Marketing Social media Cosmetic and toiletries E-commerce/CBEC
4 Ways that L’Oreal is Harnessing Key Cosmetic Consumption Trends in China
How can L’Oreal maintain growth after 22 years in China? Staying current on China’s newest consumption trends may be the answer.
Feb 19, 2020
Health food Food and beverage E-commerce/CBEC
Coronavirus Outbreak Fueling Sales of Health Foods
Two areas of China's food sector that are performing particularly well during the epidemic are health foods (functional food) and nutrient supplements.  
Feb 10, 2020
Consumer analysis Marketing Cosmetic and toiletries E-commerce/CBEC
Daily Chemicals Enterprises Slump in the 1st Trading Day of the Year of Rat
At ChemLinked, we expect the overall growth of the daily chemicals and cosmetics sector will rebound and continue to grow...
Feb 06, 2020
Consumer analysis Financing Social media Cosmetic and toiletries E-commerce/CBEC Monthly Digest Company dynamics
Monthly Digest: China Cosmetics Industry Review | January 2020
ChemLinked rounded up the latest market and regulatory news in the China cosmetic sector...
Feb 01, 2020
Consumer analysis Influencer Live Streaming Marketing Social media Food and beverage E-commerce/CBEC
Wangbaobao: The Brand that Became Tmall’s Bestselling Cereal in Just 1 Year
Wangbaobao is a recently established Chinese cereal brand that started selling cereal-based food products on Tmall at the beginning of 2018.  
Jan 17, 2020
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