INSIGHTS
Ye Chen
ChemLinked Research Analyst
Ye Chen graduated from University College London with a master's degree and now works as a research analyst with ChemLinked Market Team. She mainly tracks the latest market changes about imported consumer goods in China and the rest of the Asia Pacific area and has published many market analysis articles on the website & provided customized consulting services for clients. Her research and opinions are often quoted by other overseas and domestic media. Areas of expertise: cosmetics, food, DTC brands, clean beauty, health food, dairy, marketing strategies, fashionable trends, perfume, luxury products.
Oct 30, 2020
E-commerce/CBEC
Chinese Duty-Free Market Welcomes New Entrants
On October 5, DUFRY AG, world's largest duty-free retailer, and Alibaba, the tech giant in China, announced establishing a joint venture company to develop the duty-free business in China. Affected by favorable policies and overseas COVID19 pandemic, the Chinese duty-free market has ramped up in 2020. This cooperation is undoubtedly promising, but these two giants will still face the challenges of local duty-free companies, especially China Duty Free Group that accounts for nearly 90% of Chinese duty-free market share.
Oct 14, 2020
Sep 30, 2020
Live Streaming E-commerce/CBEC
Tmall Global Accelerates to Introduce Overseas Brands into China
Tmall Global will cooperate with 100 service companies to introduce 1000 overseas brands to Tmall Globalin the next half-year. The plan involves multiple services, including the simplified entry process, C2M customized services, and live-streaming services.
Sep 27, 2020
Consumer analysis Perfume Cosmetic and toiletries E-commerce/CBEC
Will niche perfumes be the next hot product in China?
Niche perfumes are trending in China due to the young generation’s preference with imported niche brands which are accelerating their entry into China through e-commerce platforms. Meanwhile, domestic niche perfume brands are catching up by using the traditional Chinese scent to gain traction.
Sep 24, 2020
Cosmetic and toiletries E-commerce/CBEC
China Cosmetic Market Data in August: Qixi Boosts Sales
After the off-season in July, the cosmetic market rebounded with the total retail cosmetic sales increasing by 19%, and the online GMV of beauty products increasing by 23%. The Qixi festival, Chinese Valentine’s Day, boosted many beauty brands’ sales. Set products, such as facial care sets, makeup sets, and lipstick gift boxes, were popular as proper gift choices in the Qixi festival. Some international brands, including Whoo and YSL, performed exceptionally well in August.
Sep 18, 2020
Aug 31, 2020
Consumer analysis Marketing Cosmetic and toiletries
How Beauty Brands Prepare for Chinese Valentine’s Day
The Qixi Festival, also known as Chinese Valentine’s Day, is around the corner. Many beauty brands will launch seasonal products and special gift boxes for this festival. Some brands launch simple gift boxes containing their existing products, while some brands specially design new packages and delicate gift boxes for this festival. Below, we will look at 4 different methods on how beauty brands prepare for Chinese Valentine’s Day.
Aug 24, 2020
EDITOR'S PICK