INSIGHTS
Marketing Food and beverage Beverage Plant-based
A Look into Chinese Oat Milk Brands’ Growth Logics
In the Chinese market, the selling points for oat milk that "oat milk is a milk substitute" or "oat milk is healthier than milk" will not be all plain sailing.
Jun 21, 2021
Marketing Cosmetic and toiletries
EltaMD's Success Road in China
EltaMD is an international brand that quickly rises in the Chinese market in recent four years, setting an excellent example for other overseas brands. The success is mainly due to its accurate following of two trends in China: - The consumption upgrade in the cleansing industry; - Consumers’ preference for cosmetics with a medical background.
Jun 16, 2021
Financing Marketing Food and beverage
Food & Beverage Remains the Most Popular Sector for Financing in China
Food & Beverage remains the hottest category in the new consumer sector. Brands with healthy claims as the main selling points gain more favor by the capital.
Jun 15, 2021
Financing Male cosmetics Cosmetic and toiletries
Male Cosmetic Experiencing Explosive Growth in China
Supported by investors, the Chinese male cosmetics market is accelerating its expansion. Many newly-founded brands achieved good grades in 2020, while some old brands fell behind. These emerging brands showed great performance for several reasons: clear brand position, affordable prices, attractive selling points, and accurate target consumers.
Jun 09, 2021
Marketing Food and beverage Infant formula
Reckitt sold Mead Johnson’s Greater China Infant Formula Business to Primavera Capital
Although Mead Johnson made some progress in product innovation and e-commerce channel exploration in China, it faced structural challenges, including Hong Kong border closure, competition from local players, the changing regulatory environment, and the declining birth rates further impacted by COVID-19.
Jun 09, 2021
Cosmetic and toiletries Ingredient
The End of CBD Products in China
On May 28, Inventory of Prohibited Ingredients for Cosmetics and Inventory of Prohibited Plant (Animal) Ingredients for Cosmetics are finally released and implemented. These two documents indicates that CBD is strictly banned in China from then on. Most E-commerce platforms and brands are still selling the last batch of products, but most manufacturers have fully stopped their production of CBD products. In this article, ChemLinked also gives suggestions for international stakeholders.
Jun 07, 2021
Jun 01, 2021
Jun 01, 2021
EDITOR'S PICK